SAVE OUR SEOUL

My solution is to encourage South Korean students to eat and eat healthily around exam season. It is a subtle approach to combat Korea’s growing adolescent suicide rate. These designs will be implemented across the Seoul Metro around exam season as it is a place used regularly by students. Research confirms that the idea of combining text and imagery within a Korean exam visual is original. From ideation and strategy to final visual production and presentation, all work is my own and original. These designs are currently under Seoul Metropolitan Assessment as of 04/ 2018. Photography - Market Research - Cultural Analysis - Illustration All work is my own.